5 BIG CHANGES to LinkedIn in 2024: What VOICE ACTORS NEED to Know

LinkedIn's got a ton of changes in store for 2024. And if you're not up to date, then you could be missing out on huge opportunities and getting left behind.

LinkedIn is bringing a massive change to creator mode, a dedicated services section, search filters, and a whole lot more.

In this video, I'll break down five big LinkedIn changes for 2024, what they mean for you as a freelancer, as a voice actor, and maybe most importantly, how to update your LinkedIn profile to take maximum advantage and have the best possible effect in light of all these changes.

marketing, social media, businessPaul SchmidtFebruary 22, 2024LinkedInComment

Wanna Grow Your Voice Over Business? CUT the Crap!

This time of year, early January, everybody's fired up about their New Year's resolutions. I hate them, but I understand them.

Typically, New Year's Eve resolutions mean setting new goals, which means breaking those down into new added behaviors. It's the psychology of achieving more by doing more and I myself subscribed to it for a very long time.

What we don't talk about is the fact that still, even in this new year, there are still only 24 hours in a day and seven days a week. But every year, we add all these new behaviors to the days and weeks that are already crammed full with existing behaviors. And by Valentine's Day, your brand new treadmill is used for drying clothes.

So why are some voice actors, some freelancers, some people successful and others aren't?

Voice Actors’ Top 5 Biggest Social Media Mistakes

If you're like most voice actors, you feel an immense amount of pressure to post on social media, hoping to use that as a business development strategy, which takes a ton of time and effort and sweat and stress.

You’ve got to plan it, conceive it, design it, produce it, and schedule it. Oh my God. No wonder you're stressed out.

But here's the thing. You're probably going to all this trouble for virtually nothing in return in terms of revenue produced from all that time and sweat and stress and everything else.

The fact is, every voice actor I know is all over social media, and most voice actors still struggle to grow their business. So, what gives?

I'll tell you what gives: content marketing on social media sucks as a business development strategy for voice actors.

And today we're going to talk about why that is, why you're wasting so much time, what social media is good for, and how to properly use it to your advantage.

So, here are the top five biggest social media mistakes voice actors make.

business development, marketing, messaging, social mediaPaul SchmidtDecember 14, 2023social media Comments

Feeling Overwhelmed: Relieve Stress & Simplify Your VO Life

Loneliness. Doubt. Knowledge gaps. Distraction. Overwhelm. Rejection.

Voice actors battle these struggles every day and oftentimes they lead to unfocused action, wasted resources, poor decision-making, and feelings of overwhelm (or VO-verwhelm).

Without the right support and resources, it's no wonder why so many voice actors and audiobook narrators burn out before achieving their dreams.

VO-verwhelm is a real thing, and today we’re going to talk about what it is, and how to recognize the feelings of overwhelm, reduce stress, and simplify your VO life.

Here are 7 strategies to tame the overwhelm beast:

mental health, mindset, social media, the vo industryPaul SchmidtJuly 13, 2023overwhelm, akrasia, depression, anxietyComment

My (No Gear) Voice Over Christmas Wish List

Christmas is right around the corner. And of course, this is the time of year when voice actors get the steamy undies for all kinds of gear. Mics, interfaces, preamps, amplifiers, headphones, you name it. We want all the gear.

But I think in this season of gratitude and giving, I want kind of a different kind of Christmas wish list this year for voice over.

Sure. I love great gear as much as the next voice actor, but what I want for voice over this year is not for me. It's for everybody. Everybody that calls themselves a voice actor.

So, Santa, if you're listening or watching, here's my list. I've checked it twice…

How NOT To Use Linkedin To Find Voice Over Work

Welcome back and welcome to how not to use LinkedIn to find voiceover work. When it comes to LinkedIn for voiceover artists, how not to use LinkedIn is just as important. These are my best LinkedIn tips for voiceover when it comes to how to find voice acting clients. And stick around because I'll also tell you how to correctly use LinkedIn and give you another tool which will save you a massive amount of time and effort in your voiceover marketing.

The 3 Biggest Voice-Over Marketing Mistakes You’re Making and Why

We have a very passive industry. We suck at marketing ourselves. We’d much rather sail hundreds of auditions into the ether on the pay-to-plays than sit down and do the work to reach out to people.

Here are the three biggest mistakes you’re likely making in your voice-over marketing and why you’re making them.

Social Media Overwhelm – What To Do

The idea that you need to be everywhere all the time on social media is simply not true. And it’s not healthy for our industry because of the individual overwhelm and compromised quality of the collective content we’re producing.

social media, marketingPaul SchmidtMarch 31, 2022social media, LinkedIn Comments

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